Scrapbook Clothing is a start up clothing company inspired by boho chic meets Rock n’ Roll. With their Fall/Winter 2019 line completed, Scrapbook was looking to be represented by a showroom that aligned with their vision. Since the LA-based fashion house is a start-up with a small following, Alyssa created a look book that captured the Scrapbook Spirit and communicated their aesthetic. It was used as a marketing tool during meetings with potential showrooms. The clothing line and look book captured the attention of a couple of showrooms, and Scrapbook ultimately signed with Season After Season showroom.
Alyssa created the collage work, layout design, and photographed the models. She and the clothing designer collaborated on mood boards and target audiences to communicate the over-all feeling of Scrapbook clothing.
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