Alyssa was tasked with creating and maintaining marketing assets for ECOM Department. She worked with the Creative Director to develop a brand book to provide an easy way for new clients to have an in-depth look at their services. She also designed the digital marketing assets for IG Stories, Facebook Ads, YouTube, and Google Ads.
In addition to developing marketing assets, Alyssa worked as the art director for ECOM Department’s Instagram account. She designed all assets for the grid and stories, ensuring that each post highlighted different work while staying within the editorial brand guidelines.
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